Please do not read this if you use Facebook,
Twitter, Blogging and Dlvr.it with confidence.
Do read it if you want to learn a little more
about any one of these type of accounts.
I was helping a friend start to build an online presence
today and realised that I should write down what we were doing so that it would
be easy to explain to somebody again. So here goes…
Think of this as a big noticeboard describing all the things
that you do to anyone in the world who wants to find out.
·
Click on Create a Page
·
Click on Artist, Band or Public Figure and work
through the clearly explained steps
·
Start with a simple description of yourself and
a good picture, keeping in mind you can change anything that you have said and
any pictures that you have uploaded at ANY time.
·
Don’t be afraid to click on any of the sections
and see what happens. It won’t break anything.
·
Only put on words and pictures that you would
want the whole world to see about your work.
Think of this as a room full of people that you have invited
to a party to talk about common interests. Whatever you say can be passed on.
This creates excellent advertising by word of mouth (aka tweet) but equally can
create bad press. Speak wisely.
·
Click on sign up and follow the steps
·
You can click on ‘skip this step’ at the bottom
of the screen when it keeps asking you to follow others
·
My advice though is to do a search for a topical
keyword eg. YA Author to start off
otherwise there is no-one at your party to talk to!
·
Keep your picture on all your accounts the same.
After all this is your brand.
Blog
A blog is like a diary. You can chose to write about your
writing, your book or anything else of pertinent interest. Ideally, you would
like as many people as possible to read your blog so that you build up your
presence online.
There are many different ways of doing a blog. You may have
the facility on your website or you may have to use one of the numerous
blogging sites available on the web. I find www.blogger.com
an easy one to start with. Just as with Facebook and Twitter, once you sign up,
they lead you through the start-up step by step.
Once again, you have to ‘bite the bullet’ and experiment.
You can always take off whatever you have put on. This is also a public
document so only post what you want everyone in the world to see.
This is an ideal forum to showcase your writing. Everything
you write in your blog should be broadcast on Facebook and Twitter. The website
below will do this for you automatically.
Dlvr.it does exactly that. It delivers your blog as soon as
you have posted it to various platforms that you have chosen. It is very easy
to set-up and it takes all the hard work away from you. As soon as you click
POST on your blog, your Twitter and Facebook accounts will show a link straight
back to the blog.
It is also possible to link to Tumblr, LinkedIn, Statusnet,
RSS feed and Delicious. However, I would wait to link up to these until you are
confident with your blog, Facebook and Twitter.
Good luck. This is a journey worth travelling. You are about
to embark on a worldwide conversation.